active listening - Business Coaching Calgary

Fostering a Positive Business Image and Culture

Posted on April 8, 2019
Updated: April 26, 2019
by Developer Account

How you conduct yourself in the business world has real-world ramifications on how potential customers perceive you. Large corporations collectively spend billions of dollars curating an image that encourages people to spend their hard-earned money on what they’re selling. With the emergence of social media over the past twenty years, even local and independent businesses take advantage of the exposure they get. While you can put out slick ads and videos to raise awareness of your brand, ultimately the way you conduct yourself and the values you embrace will be the deciding factor for many people. Continue reading “Fostering a Positive Business Image and Culture”

Creating Above and Beyond Customer Experiences

Posted on September 1, 2016
Updated: April 26, 2019
by Developer Account

Customer Service is a sector that should be a priority for improvement and investment. Adequate is not enough anymore and to create a memorable experience a business needs to go “above and beyond” in their method of service. The 2015 Global State of Multichannel Customer Service Report states that 60% of customers have higher expectations for customer service than the year before. Exceeding expectations for your customers can start by practicing the following:

Have a Conversation

A conversational approach creates a much more memorable experience than a transactional approach. Starting a conversation can build a relationship and make waiting times go by faster. Reaching out to your customers and ask them about their day, recent family adventures or even their pets. Learning as much about a person can help you help them in the future.

Watch Your Competition

Keeping tabs on your competition, their strategies and their processes is a great way to provide a custom service experience on your side. What can you do to make their visit different from other businesses? By going above and beyond with your service it can show just how “average” the competition is. Continue reading “Creating Above and Beyond Customer Experiences”

Why Customer Complaints Are Great for Business

Posted on August 22, 2016
Updated: April 25, 2019
by Developer Account

Customer complaints can create a sense of doubt about how we run our business, however, what if we approached them as opportunities? The reality is complaints are ok, if you respond and do something about them. If no words were spoken by our customers about how we do business the same mistakes would go unnoticed. Only a small amount of people will speak up while the majority of others will quietly ignore and move on. In fact, only 4% of customers who are unsatisfied take the time to speak out. You would never know that you are losing potential business if some complaints did not arise and you weren’t proactive in making needed changes.

Employees

Customers may make complaints about a specific employee. This may be an innocent mistake or a continual recurring problem that again is affecting all the customers they come in contact with. By channeling the problem to a specific individual you can deal with that individual one on one and ensure that the issue does not affect the company as a whole. We are not involved in every interaction that our individual employees do and therefore when customers speak out it’s a great opportunity to really learn how that individual is handling their job. Continue reading “Why Customer Complaints Are Great for Business”

What Does It Mean to Be Customer Centered?

Posted on August 1, 2016
Updated: April 25, 2019
by Developer Account

What Does It Mean to Be Customer Centered?

Did you know that some of the most successful companies in the world run a customer centred approach? A recent article was published highlighting the top ten companies rated by J.D. Power. They range from automotive, to finance to insurance; but they all have one main similarity, and that is that they are customer centered. A customer focus is one of the main factors in business success. So what does it actually mean to be customer centered, and how do you know businesses are following through in the process?

A Customer-Centered Business:

Listens to Their Customers

They get to know their customers, understand their needs and then act on it. TD Bank is a great example of this. One of the reasons they have landed the first in overall customer satisfaction on J.D. Power’s annual Canadian Retail Banking Satisfaction study for the last 10 years is that they listen to their customers. They have launched marketing campaigns such as #TDThanksYou which gave away big ticket items to customers, to simply ensure that systems like their online banking system, are in tune with what customers are asking for. They listened and they delivered. Continue reading “What Does It Mean to Be Customer Centered?”

Serving The Millennial

Posted on July 25, 2016
Updated: April 26, 2019
by Developer Account

Millennials are a powerful generation who are well informed and have strong decision making skills. When we think of millennials we think of the younger generation, but how young are we talking? A millennial, also known as “generation Y” is someone born between 1980 and 2000 and they account for almost one-third of the country’s population. According to the 2011 Canadian census, the largest age group in Calgary was a millennial age group of 24-29. Once the 2016 numbers are released the millennial group is likely to remain a large portion of the Calgary population and one of the reasons why businesses need to keep up to this smart and tech savvy generation. Continue reading “Serving The Millennial”

Motivating Employees To Provide Great Customer Service

Posted on July 5, 2016
Updated: April 26, 2019
by Developer Account

You have your customer service dream team now, but how do you motivate them to do the best that they can do? Although an employee may know about the best customer service practices and can run the daily tasks associated with their position getting them to go above and beyond to really wow a customer can take some motivation.

Did you know that 55% of customers will pay more to go with a company that will provide a better customer experience? It is still the number one factor in building trust with the company and the reason why you should invest in your customer service team.

We all know that monetary motivators such as cash bonuses are a great incentive for a team to perform better; but how do you go beyond these types of incentives to really keep a motivated team doing the best job that they can do? Continue reading “Motivating Employees To Provide Great Customer Service”

Practicing Active Listening With Your Customers

Posted on July 1, 2015
Updated: April 26, 2019
by Developer Account

Hearing is involuntary, but listening is an acquired skill. Listening involves more than noticing noise emitting from a mouth. Simply not listening properly can waste valuable resources and lead to lost customers. It is especially important in small business where some people wear multiple hats, are chasing deadlines, and moving and speaking fast that their listening is a core competency. Actively learning about listening is the key to keeping customer service levels at their best. Continue reading “Practicing Active Listening With Your Customers”

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